(Singapore, wownewsasia.com, 4 July 2011) Uncle Tobys® introduced another wholegrain goodness excitement that’s even ‘fresher’ for Singaporeans, Another island-wide tactical campaign is set to hit the streets thanks to the overwhelming response received in April this year.

Staying true with “Filled with the Goodness of Wholegrain Oat & Wheat”, Uncle Tobys® aim to encourage and create more wholegrain goodness ideas for those on the go who lead an active and busy lifestyle. It also aims to educate consumers that wholegrain Muesli Bars can provide a nutritious and delicious energy booster to last through the day.

This July, Uncle Tobys® is collaborating with the world’s largest sandwich maker, Subway® to promote its campaign. Consumers can get a chance to redeem a free 6” Classic Wheat Subway® sandwich by purchasing two boxes of Uncle Tobys® Muesli Bars*. This campaign spans across island wide hypermarkets and supermarkets to reach out to consumers.

A great snack for lunch, after school or work, Uncle Tobys® has retained it's top of mind brand name among Singaporeans to be the healthy rich source of wholegrain and fibre.

*Terms & Conditions apply (please refer to promotion page for more information)

Click here to view Uncle Tobys® Brand Gallery