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Issue #08-09
 
 
 
YEO'S launches new pomelo barley flavour
New light & refreshing taste for the 'on-the-go' Singaporeans  
(Singapore, wownewsasia.com, 28 Mar 2009) Following the encouraging response to the Asian drink series, YEO’S has launched the new pomelo barley drink in line for a healthier lifestyle and on-the-go drinking culture.

As one of the leaders in the local F&B industry, YEO’S has always play its part in fulfilling the ‘Healthier Choice’ standards set by the Singapore Health Promotion Board, while producing authentic food and beverage products with rich Asian heritage. This new less-sugar flavour is no exception. By blending the tastes of all-time local favourites - the pomelo and barley perfectly, this unique beverage will give consumers a new alternative and nutritious drink to quench their thirst.

So check out the new pomelo barley drink in the supermarkets, hypermarkets as well as convenience stores near you today!

The popular YEO'S Asian Drink series was given an image makeover and was successfully launched in 2006. 6 flavours were then released in different periods, including the chrysanthemum tea, lemon barley drink, lychee drink, winter melon, sugarcane and this recently launched new flavour - the light and refreshing pomelo barley drink. Read more.
 
 
 
Mar '09
  
SEC shining & aiming for more accomplishments
 
(Malaysia, wownewsasia.com, 29 Mar 2009) “The stage is set, it’s now your turn to run the show.” A rousing applause was given to Managing Director of SEC, following his inspirational speech to address the enterprise’s direction in the coming year.

Despite the economic slowdown, SEC has enjoyed a steady growth in the past year with various milestones achieved in the past year.  This year’s annual dinner is nothing short of spectacular. Held at the Gurney Hotel, all the 400 guests were served with an evening of dazzling performances and multimedia presentations. “It’s been another extraordinary year of creative collaboration with SEC. Congratulations on their tremendous achievements.” says Ian Lai, AdWOW!’s Creative Services Director.

With a solid partnership over the past few years, AdWOW! is looking forward to more accomplishments and shining moments with SEC in the coming years.
 
Mar '09
  
Hundreds of new members sign up for MyMailMoment in 2 days
 
(Singapore, wownewsasia.com, 16 Mar 2009) MyMailMoment, the online survey portal has gone ‘outdoor’ to have face-to-face interactions with the public at the National University of Singapore (NUS) open house event. More members have enjoyed more rewards & freebies redemption instantly after the sign-up!

Held for 2 consecutive days, the MyMailMoment booth was an instant hit with countless visitors enquiring and then registering with the portal. Freebies such as branded skincare packs and perfumes were given to those who came to the booth with the MyMailMoment flyer. In addition, those who signed up on the spot even had a go at the ‘sure-win luck-dip’, with the grand prize being the latest model of an mp3 player.

“The response was just great with many more new members signing up! Our computers were even overloaded with registrations and we had to do some of it using the conventional paper and pen method to clear the long queue,” says assistant product manager of SingPost. “It’s definitely a huge confidence boost for us and we look forward to sharing more rewards with even more new members in the near future.” product manager of SingPost added. The event ended on a high note with a total of 630 members registered in just 2 days.
 
 
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